A planner writes…
We’re big fans of Richard Huntington’s adliterate blog. I almost always share his thoughtful, provocative posts with my colleagues and a debate rapidly ensues. But his recent piece on whether planning was beset by crisis led to a lively exchange among our planners.
After the dust had settled a little, Sofie, our head of strategic planning, collected her thoughts and wrote a response which I reprint here.
Gaming Update – September
Our latest Gaming Update. As always, compiled by Jef. This month includes the latest on upcoming titles such as Duke Nukem Forever, The Bible Online and Gran Turismo 5. Check it:
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Keeping Denmark Moving
For the past year and a half, we’ve been working with ITD – the union of Danish goods transport associations – to help improve public perception of the work done by its lorry-driving members.
There are plenty of negative stereotypes around truckers but little thought is given to the indispensable work they do in keeping the country moving. That thought became the central premise of our ‘Holder Danmark Kørende‘ campaign as we attempted to get people to connect their need for fresh produce, new furniture, vital medicine etc with the job done by the drivers. In other words, without their hard work we wouldn’t get half the stuff we want.
Kings (and queen) of the mountains
RaceTeam Advance celebrated a momentous victory recently, triumphing in the Mixed Team cathegory at the Atea 12 mountain bike charity race. Hero of the day was Carsten, making up an impressive 70 seconds on the final lap. Well done to the whole team – Peter, Michael, Lina Maria, Carsten and John.
The race raised an impressive 264,000 Danish kroner for school projects in Burkina Faso organised by the children’s charity Børnefonden.
Farewell Christine
A sad day yesterday as we said goodbye to Christine after 10 years at the agency. Christine’s done pretty much every job going at Advance but now that her studies are finished, she feels the time is right to move on.
We’ll miss her hugely.