Great results for LEGO Friends
LEGO came out with some great results last week, driven in part by the huge success of its Friends theme, sales of which are double what was expected. Here’s a selection of the best news coverage here in Denmark:
BureauBiz highlights our role in the success of LEGO Friends
Berlingske pinpoints Friends as key to LEGO’s recent growth.
DR picks up on LEGO’s plans to increase hiring, again partly a result of Friends’ success.